Account Takeover UX Revamp

Account Takeover UX Revamp

Account Takeover UX Revamp

Role: Staff Product Designer
Domain: B2B Security / Account Takeover Prevention
Focus: Investigation UX, analytics, decision-making systems

Problem

ATO investigations were slow and cognitively expensive.

Agents and analysts had to:

  • scroll through long activity timelines

  • memorize attributes across screens

  • manually compare sessions over time

Existing views didn’t scale for high-volume analysis and lacked a clear “mission control” for ATO monitoring and investigations.

Goal

Design an MVP set of tools that:

  • speeds up ATO investigations

  • reduces cognitive load

  • supports both overview and deep drilldowns

  • works across roles (agents, analysts, managers)

What I Worked On

4 parallel initiatives:

  1. Activity History revamp

  2. Link Analyzer for session relationships

  3. Insights & reports for managers

  4. Login Profiles revamp

Research:

  • 10+ internal discovery & feedback calls (Trust and Safety Architects and CSMs)

  • 6+ customer interviews (Shutterstock, Bitso, StitchFix, Uphold, Newfold, Hertz)

Key Insights

  • Table views are preferred for daily monitoring

  • Analyzer views shine during investigations

  • Session comparison is a “game changer”

  • Infinite scrolling timelines and “Load more” break investigation flow

  • Users want to see patterns and trends, not raw event lists

Solution (MVP)

  • Activity histogram with clickable time ranges

  • Infinite loading for activity history

  • Comparison tool (up to 4 events)

  • Analyzer view to reveal attribute relationships

  • Table view as a fast alternative for managers

Activity History Mockups

Link Analyzer Prototype (made with lovable, works best on desktop)

Link Analyzer Final Mockups

Table View Mockups


Outcome

  • All customers were interested in the activity history updates

  • 3 of 6 customers described the solution as a “game changer”

  • Comparison and Analyzer features defined the MVP scope

  • Designs progressed into engineering feasibility and scoping